Majesticks Golf Club Unveils Remastered Brand Identity In Major Update for Franchise

LONDON, England – Majesticks Golf Club today announces a bold new brand identity that marks a defining new chapter for the team, rooted in heritage, equity and resilience. The rebrand introduces a classic blue, red, and white colour palette and coincides with a landmark moment for the team: an all-United Kingdom lineup for the upcoming LIV Golf 2026 season featuring Lee Westwood, Ian Poulter, Laurie Canter, and Sam Horsfield.

Inspired by the rich sporting and cultural history of the United Kingdom, the refreshed identity reflects timeless values of pride, unity, bravery and ambition. Every element of the rebrand has been carefully crafted to honour tradition while signalling clear forward momentum for Majesticks Golf Club, one of the franchises at the forefront of the league since creation.

“This rebrand represents who we are and what we stand for,” said Lee Westwood, Team Captain of Majesticks Golf Club. “Golf in the UK has a long and influential history, so it’s great to be bringing that heritage to life through our identity. Alongside a team made up entirely of players from the UK, this makes it a truly special moment and is a strong statement as we move into this next chapter.”

The Majesticks Golf Club roster brings together proven experience and emerging talent. Westwood and Poulter offer decades of leadership and success at the highest level of the game, while Canter - returning to LIV Golf - and Horsfield embody the next generation. As a team, they possess a balance of legacy and innovation that mirrors the team’s new brand direction.

Ian Poulter added, “This rebrand isn’t only about a change of colours or logo. It’s about pride, history, and representing where we’re from with confidence and celebrating that. Everything about this rebrand aligns with our pioneering spirit and the direction we’re heading as a team.”

Beyond aesthetics, the rebrand signals Majesticks Golf Club’s long-term vision: to build a distinctive, authentic identity that connects deeply with fans while competing at the highest level. The traditional colours of the Union Jack Flag serves as a powerful tribute to the enduring influence of the United Kingdom on the game of golf and its continued role in shaping its future.

Team Principal James Dunkley added, “This evolution of the Majesticks Golf Club brand is about authenticity and purpose. Aligning our visual identity with our roots, our values, and the makeup of our team allows us to tell a clearer, more powerful story. It’s a significant step forward for the brand and one that positions Majesticks Golf Club with confidence for the future, as we aim to be even more competitive in 2026.”

As the sport continues to reach new audiences across the world and Majesticks Golf Club looks ahead to the upcoming season, the team does so with renewed clarity, a unified identity, and a brand built to honour the past while driving forward.

The team will tee off their 2026 season at LIV Golf Riyadh from February 4th–7th, the opening event of the new campaign. With an experienced leadership core and a refreshed squad, Majesticks Golf Club enters 2026 with clarity, confidence, and a drive to contend across the entire season.

For more information on the 2026 schedule, visit LIVGolf.com/schedule